Purchase Affordability

Accelerate more borrowers’ homebuying journeys

Engage prospects before they apply, build trust, and transition leads into a full application with pre-filled information when they’re ready.

Super-charge your top of funnel

Personally guide prospects through the first steps of the homebuying process, and get them engaged pre-application. Re-engage leads that fell out of the funnel with nurture campaigns.

Confidence keeps them coming back

Establish trust and rapport with borrowers who are ready to buy now or who are on longer buyer journeys. Our loan scenario simulator and soft credit pull features provide insight on what they can afford — no matter if their situation or needs change.

Why ask for what you already have?

When they’re ready, borrowers can fill out and submit a full application with the information they’ve already provided — accelerating the process and getting them through to closing quicker.

For loan officers

Widen your top of funnel

Engage leads and help them through the first steps of the loan process pre-application.

Increase trust with borrowers

Soft credit pulls and loan scenario simulators encourage borrowers to move forward with their application.

Transition leads into full applications

When borrowers are ready, they can fill out an application with data they’ve already submitted.

See purchase affordability in action