“This is going to be table stakes for banks.” That’s according CNBC’s Hugh Son. He appeared with our CEO, Nima Ghamsari, on Kelly Evans’ “The Exchange.” The three discussed a variety of topics, including how financial institutions are meeting changing consumer expectations, the rising home equity market, and how companies like Blend are transforming the home lending process.
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The takeaway was that no matter what size bank or credit union, frictionless digital experiences are now table stakes in the lending industry. Where some financial institutions choose to go it alone and build a digital mortgage or home equity product, Blend provides a different opportunity, enabling financial institutions to quickly offer a digital solution that can help them speed up the process and positively impact consumers’ financial lives.
“The investment that it can take to build a product that can make this process simple, in a few taps, is a significant investment for us, and we’ll continue to invest there. But it’s not something that everyone can take on, and we help take it on for the industry,” Nima said.
CBNC also covered the launch of our new Home Equity solution, which is already helping financial institutions like U.S. Bank and Wells Fargo offer consumers an easier, more transparent way to tap into their home equity, shaving days off the application process for HELOANs and HELOCs.
Check out the whole interview below.
In case you missed it, Blend has been in the news for more than its recent Home Equity launch this February. Forbes recently included Blend in its Forbes Fintech 50 for 2019, placing Blend amongst an amazing group of accomplished technology companies. The New York Times also included Blend in a list of 50 start-ups “on the path to a $1 billion valuation.”